DAVID SIMMONS
Senior Marketing Consultant
Creative Director & Founding Partner

In 1998, he created Bluesville & Blues & Legends Hall of Fame Museum at Horseshoe, Casino Center, developing the entertainment-based marketing program there. Simmons has created marketing plans and player development programs for destination properties such as Beau Rivage and Belterra, where he also designed CenterStage, a 1500 seat multi-use entertainment center.

Simmons' gaming experience includes a broad range of properties in many markets across the country.
President Casinos
Markets: Biloxi, MS, Tunica, MS, St. Louis, MO, Davenport, IO
Horseshoe Gaming
Markets: Tunica, MS, Memphis, TN, Bossier City, LA, Dallas, TX
Sam’s Town
Markets: Tunica, MS, Memphis, TN
Beau Rivage
Market: Biloxi, MS, National Player base
Rainbow Casino
Market: Vicksburg, MS, Arkansas, Central Mississippi
Belterra Casino & Resort
Markets: Indiana, Cincinnati, OH, Louisville, Ky
Casino Center (Horseshoe, Sheraton, Circus Circus/Gold Strike)
Markets: Tunica, MS, Memphis, TN
IGT—Southern Gaming Markets
Markets: Mississippi, Louisiana, Missouri, Tennessee, Arkansas, Alabama, GA, FL

As an outside consultant, Simmons worked with one of the highest performing casinos in the industry, Horseshoe, for 5 years, providing the full range of marketing, advertising and public relations services, plus dozens of highly successful slot promotions and table games promotions. He became involved in Gaming when it was first introduced into Mississippi in 1994, working with President Casino in Biloxi. He parlayed that into development, marketing, advertising and public relations work for a variety of clients as gaming expanded across America.